Context
The design tool landscape is fragmented and overwhelming. New tools launch constantly, but it's hard to know what's worth trying. I wanted a curated collection that I'd actually use myself—and that others might find valuable.
How might we create a resource that cuts through the noise and helps designers find the right tools for their workflow?
Process
- Catalogued every tool I've used or evaluated in the past 2 years
- Developed categories that reflect how designers actually think about tools
- Designed a browsing experience that's fast and scannable
- Added personal notes on each tool based on real usage
Solution
A curated directory organized by use case rather than tool type. Each listing includes a quick verdict, pricing info, and notes on who it's best for. No affiliate links, no sponsored placements—just honest recommendations.
Outcomes
- 3,000+ monthly visitors
- Shared widely in design communities
- Became my go-to reference for tool recommendations
Learnings
- Categories based on tasks (not tool types) resonated more with users
- Personal opinions added credibility vs. generic descriptions
- Keeping it updated is the hardest part—tools change constantly